Mimosas & Branding

Did you know that having an "unattractive" brand can cost you money? But what makes a brand "unattractive"? A variety of factors can make a brand unattractive, but it all comes down to one essential tool, your Branding Guidelines.

During the next sessions of our Mimosas & Branding workshop series starting July 13th, we'll be guiding you through the key elements of strong Branding Guidelines and how you can have them for your own brand!

Featuring our Special Guest Host, Dena Williams - CEO of Dena Creative, we will walk you through key elements of creating your Brand Style Guidelines to maintain consistency across all of your channels (packaging, website, social media, merch, and more!)

What are Branding Guidelines?

Branding Guidelines are your brand's textbook. They describe in great detail how your ideal target customer should perceive your brand on a sensory level (yes - sight, sound, taste, touch, hear).…